Consulting in the realms of sound reinforcement, recording, musical instrument and web related music.
Knowledge and experience span startup to large public corporations from products, management, marketing, branding, distribution, sales and manufacturing.
Experience Counts
Over his 30-plus years of experience in these industries, Ken has founded multiple successful companies, including EAW & Pro Sound Web, as well as holding executive management positions at both public companies (Mackie Designs) and privately held ventures (SIA, N-Tune,TCGN).
Consulting to Pro Audio and Music companies in the following areas:
- Brand Development / Management
- Strategic Planning & Business Development
- Product Development
- Strategic & Platform Programs
- Product Definition / Specifications
- Contract Engineering Sourcing
- Contract Industrial Design Sourcing
- Product packaging design
- Worldwide Release Planning & Production Scheduling
- Domestic & Asian Manufacturing / Sourcing
- Distribution Channel development
- Team Building & Development
Marketing Communications- Viral Marketing / Social Networking
- Online communities
- Web Development
- Print & Online Advertising
- Public Relations
- Integrated & Direct Marketing
- Worldwide Release Planning & Production Scheduling
- Direct mail advertising
- Mergers & Acquisitions
- Partnership Development
- Business Planning
My experience includes successfully starting and selling two companies. I have built or expanded worldwide high end brands. Worked with everything from small teams to multi-location large teams in a public corporation.
I bring a unique set of experiences and very dynamic marketing / sales perspective to projects of all sizes.